So here's a question for you: who is reading this?
Recently I was involved in an online conversation, which started with the question: what constitutes a successful blog? The number of visits? The number of comments? In my case, those two numbers are wildly different. For example, in April my blog was visited by 840 people a total of 1,459 times. Yet my blogs receive very few comments by comparison.
So far this month, 96 people have visted my Welcome page a total of 140 times; and I'm thrilled about that, because since the start of the year, I have made a point of putting something new on the Welcome page every week. I like to think that readers appreciate that. When I look at other websites, I find it disheartening when some pages stay the same for months on end. I want my website to have something fresh every week, even if it only an update of the books I am reading/listening to and a link to a blog from the archives in the weeks when there isn't a new blog.
Similarly, by posting new photos of Llandudno on a semi-regular basis, I have encouraged more people to take a look and the 'Llandudno' page has substantially increased in popularity.
So: back to the original question. Who is reading this? Who are these lovely folk who take an interest in my website? I would love to think that some people are here because they enjoyed The Deserter's Daughter and they're looking forward to A Respectable Woman... but I have no way of knowing.
I know that plenty of people read blogs without ever leaving a comment, just as there are countless avid readers who have never posted a book review. If just one or two of you would take a deep breath and leave a comment to say, "Hi. I'm here because I read The Deserter's Daughter.... because I stumbled across your Llandudno page.... because I thought it was due to be one of Kirsten's guest blogs this week(!)...," I would be so chuffed. Go on: you know you want to....
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Comments (18)
You've raised an interesting question, though, and one I think about too. After some years in the 'wilderness' (when the tide turned away from blogs), it seems (at least in North America) that the tide is turning back again and blogs are becoming more popular. Like you, there is a big discrepancy between the number of people who see my blog organically (via social media), those who subscribe to receive it via email, and those who comment. However, I try not to worry about those numbers and focus more on my blog as one strand in a broader plan that enables me to maintain a connection with readers. For that reason, my blog posts are more about life than writing, although the majority of my comments seem to come from other writers.
Thank you for saying you like the relationship I have built up with readers and writers through the nature of my blog. I appreciate that.
I must get back to it though. I have a static first page and the blog page is what I intend to change, so it was interesting to read your comments about changing the home page. I guess as long as there is new content, and you tweet or post on Facebook about it, it might not matter where it is.
Keep up the good work - and let's hope Kirsten's next post is about securing a publishing deal!
I did use it to post a story online, two chapters a week, last year, and that brought thousands of views/visits, though only about 10-15 comments per chapter, but as soon as it was over things fell back to normal - very few comments unless I was offering freebie stuff. That is my own fault though. I didn’t have a structured or regular posting approach.
I also have a joint blog with my co-writing friend and we’ve had several posts where you can see nothing but tumbleweed rolling across the ‘0 Comments’ tag, despite steady views. Again, if there’s a giveaway, there can be up to 100 comments!
I found your blog post really interesting, Susanna, and also helpful (and 😂 re Kirsten!) I will take your advice and make sure I update the pages more regularly and will endeavour to find some engaging content perhaps as a side to the writing.
I haven’t yet read The Deserter’s Daughter, but I did order the paperback 2 days ago. It’s going direct to my Mum’s so I can pick it up as one of my summer reads in June when I’m next in the U.K. I am looking forward to reading it very much and will write a review when I’m done!
I know what you mean about visitor to comment ratios, would be nice if every reader left a comment, even a brief one.
I'm here because you're a fellow writer and I enjoy connecting with writers and stick around because I love what I find.